Building and Managing an Ambidextrous SME in Central and Eastern Europe

Journal
Journal of East European Management Studies
ISSN
0949-6181
ISSN-Digital
0949-6181
Type
journal article
Date Issued
2024-01-01
Author(s)
Martin Vogl
;
;
DOI
Research Team
Prof. Dr. Peter Maas
Abstract
This paper demonstrates how and under what conditions small and medium-sized enterprises in Central and Eastern Europe can build and manage ambidexterity. We illustrate how an exploitation-driven insurance firm complemented its exploitative core business in Central Eu-rope with exploratory activities (i.e. a new venture) in Eastern Europe to create ambidexterity across two geographically dispersed business units (BUs). We show how the firm achieved ambidexterity by elaborating on the BUs’ micro-political bargaining power and BU leaders changing their units’ mandates and adapting organisational learning to balance exploitation and exploration.
Language
English
Keywords
ambidexterity
exploitation
exploration
SME
Central and Eastern Europe
HSG Classification
contribution to scientific community
Refereed
Yes
Publisher
NOMOS
Publisher place
Baden-Baden
Volume
28
Number
4
Start page
664
End page
697
Pages
35
Official URL
URL
Contact Email Address
peter.maas@unisg.ch
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