Exploring Blockchain Value Creation: The Case of the Car Ecosystem
Journal
Proceedings of the 52nd Hawaii International Conference on System Sciences
Type
conference paper
Date Issued
2019
Author(s)
Abstract
Blockchain is expected to create a variety of new opportunities for businesses. Yet, little is known about how companies can exploit business value from the technology. However, without a clear understanding of how, and corresponding adaption of business practices, the realization of value is doomed to failure. Hence, we contribute to this gap by analyzing and explicating the specificities of value creation from blockchain in the ecosystem of a car. In the course of an exploratory case analysis we conducted interviews and workshops with industry and blockchain experts from five diverse stakeholder groups. In brief, we provide early evidence that (1) blockchain enables value creation through: Distributed Product Innovation, Controlled Customer Intimacy and Shared Operational Efficiency. Further, (2) we derive guidelines and discuss learnings for other businesses aiming to leverage value from blockchain technology.
Language
English
Keywords
Blockchain
Distributed Ledger
Car Ecosystem
Value Creation
Start page
6865
End page
6874
Division(s)
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Name
Exploring Blockchain Value Creation The Case of the Car Ecosystem.pdf
Size
370.61 KB
Format
Adobe PDF
Checksum (MD5)
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