Teaching innovation management with large language models
Type
conference contribution
Date Issued
2024-08-11
Author(s)
Abstract
Our PDW addresses the integration of Artificial Intelligence (AI) into the teaching of innovation management, a crucial skill for innovation educators. The workshop takes a blended didactic approach, combining theoretical insights with practical exercises on AI tools to enhance participants' understanding and application skills. The PDW covers three main parts. First, the use of ChatGPT-4 for idea generation and creativity in an executive master's course will be explored. This segment shows how AI helps in the development of innovative product ideas and how effective different creativity techniques are in interaction with AI. The second segment looks at the role of AI in developing business cases and model refinement in undergraduate settings. Here we focus on formulating effective prompts and comparing the performance of ChatGPT-3.5 and ChatGPT-4 in analyzing business models. The final part of the workshop deals with the responsible use of AI in teaching. It looks at the ethical integration of AI tools and discusses the reliability of AI-generated content and its impact on management education. This part provides educators with knowledge about the ethical use of AI. Hence, this PDW provides practical knowledge of AI applications in teaching innovation management. It also aims to foster a learning community focused on the competent and responsible use of AI in higher education. Participants will leave with a comprehensive understanding and guide for adapting AI practices in their educational environments.
Language
English
HSG Classification
contribution to education
Publisher
AOM Academy of Management
Publisher place
Briarcliff Manor, NY
Event Title
Academy of Management Annual Meeting (AOM) 2024
Event Location
Chicago, IL
Event Date
09.-13.08.2024
Official URL
Subject(s)