Sebastian Otto
Title
M. Sc.
Last Name
Otto
First name
Sebastian
Email
sebastian.otto@unisg.ch
4 results
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Item type:Publication, Towards Conceptualizing Software-Defined Vehicles: A Systematic Review and Future Research Avenues(2025-06-01); ; Software has become increasingly pivotal in transforming products, processes, and business models across industries. This shift is especially evident in the European automotive industry, as vehicles become progressively defined by software. However, this transformation induces substantial challenges, exemplified by Volkswagen's struggles establishing an effective information systems (IS) organization, pioneering vehicle software. These challenges present a unique research opportunity for the IS community, with its interdisciplinary nature and capability to bridge the realms of engineering and management. To establish a common understanding, we conducted a scoping review of 425 scientific articles and 62 industry reports, providing a preliminary overview of software-defined vehicle (SDV) research. We identify 13 key topics, highlighting a significant gap between academic and practitioner perspectives, thereby contributing to an initial conceptualization of the term 'SDV'. Our findings aim to guide future IS research in understanding and navigating the complexities of software-defined products and their transformative impact on organizations.Type:conference paperJournal:European Conference on Information Systems (ECIS) 2025 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, The Rise and Fall of App Stores: How and Why Product Platforms Pivot(2024-12); ; Established product companies increasingly embrace platforms in the form of app stores to enhance their products through digital services. However, succeeding with such endeavors and introducing a successful product platform poses significant challenges and puts managers responsible under considerable pressure. Over four years, we have accompanied three product companies in establishing profound product platform businesses. In doing so, we derived insights into how and why product platforms pivot in realizing an app store on top of their physical products. Our research emphasizes how these companies shifted from embracing a broad ecosystem of third-party developers to forming strategic partnerships and focusing on established products as innovation foundations. Moreover, we present actionable managerial recommendations for managers venturing product platforms. Thereby, we guide managers being confronted with managing the ambidexterity involved in establishing platform business in addition to product business.Type:conference paperJournal:International Conference on Information Systems - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Unlocking R&D Performance: Streamlining the Operating Model for the Software-Defined Vehicle(2025); Type:digital resource - Some of the metrics are blocked by yourconsent settings
Item type:Publication, How to compete in disrupting industries? Fundamental steps to establish and engage in ecosystems(Robert Bosch GmbH, 2023); ; Thomas KirsteType:digital resource