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Der aufgabenorientierte Ansatz als Basis eines marktorientierten Wertmanagements

ISBN
3258060789
Type
book section
Date Issued
1999
Author(s)
Tomczak, Torsten  
;
Reinecke, Sven  
Editor(s)
Grünig, Rudolf
Pasquier, Martier
Language
German
HSG Classification
contribution to scientific community
Refereed
No
Book title
Strategisches Management und Marketing
Publisher
Haupt
Publisher place
Bern
Start page
293
End page
327
Pages
35
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/60546
Subject(s)

business studies

Division(s)

ICI - Institute for C...

IMC – Institute for M...

ITEM - Institute of T...

EMBA - Executive MBA

Eprints ID
35398
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