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Extension of the Quality Function Deployment Approach from the point of view of Marketing Theory
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Extension of the Quality Function Deployment Approach from the point of view of Marketing Theory
Type
conference paper
Date Issued
1998-01-01
Author(s)
Herrmann, Andreas
Huber, Frank
Language
English
HSG Classification
not classified
Refereed
No
Book title
Proceedings of the Annual Conference on Quality Management
Start page
63
End page
73
Pages
11
Event Title
Annual Conference on Quality Management
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/60970
Subject(s)
other research area
Division(s)
ICI - Institute for C...
Eprints ID
2741