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Details

Electronic Customer Care

ISBN
3528155868
Type
book section
Date Issued
1998
Author(s)
Muther, Andreas
;
Oesterle, Hubert
;
Tomczak, Torsten  
Editor(s)
Hippner, Hajo
Meyer, Matthias
Wilde, Klaus D.
Language
German
HSG Classification
contribution to practical use / society
Refereed
No
Book title
Computer Based Marketing - Das Handbuch zur Marketinginformatik
Publisher
Vieweg/Gabler
Publisher place
Barunschweig/Wiesbaden
Start page
167
End page
176
Pages
10
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/61381
Subject(s)

other research area

Division(s)

ICI - Institute for C...

ITEM - Institute of T...

EMBA - Executive MBA

Eprints ID
35424
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