Portfolio-Analysen
Series
Enzyklopädie der Betriebswirtschaftslehre
ISBN
3-7910-8041-5
Type
book section
Date Issued
1995
Author(s)
Editor(s)
Tietz, Bruno
Köhler, Richard
Zentes, Joachim
Language
German
HSG Classification
not classified
Refereed
No
Book title
Handwörterbuch des Marketing (HWM)
Publisher
Poeschel
Publisher place
Stuttgart
Volume
2., völl. neu gestaltete Aufl.
Number
4
Start page
2041
End page
2055
Pages
15
Subject(s)
Division(s)
Eprints ID
9755