Multi-Channel Marketing - die neue Vielfalt in der Distribution
ISBN
978-3-280-03241-1
Type
book section
Date Issued
2003
Author(s)
Language
German
HSG Classification
contribution to scientific community
Refereed
No
Book title
Schweizer Werbeagenda 2003 : Handbuch der Kommunikation
Publisher
Orell Füssli Verlag
Publisher place
Zürich
Volume
45., rev. Aufl.
Number
5
Start page
26
End page
28
Pages
3
Subject(s)
Division(s)
Eprints ID
34365