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E-CRM - Management von Kundenbeziehungen im Umfeld neuer Informations- und Kommunikationstechnologien

Type
book section
Date Issued
2002
Editor(s)
Schögel, Marcus  
Schmidt, Inga
Language
German
HSG Classification
contribution to scientific community
Refereed
No
Book title
Electronic Customer Relationship Management
Publisher
Symposion
Publisher place
Düsseldorf
Start page
29
End page
83
Pages
55
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/71556
Subject(s)

business studies

Eprints ID
34373
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