Einsatz von Methoden und Instrumenten des Marketingcontrolling in der Praxis
Type
book section
Date Issued
2001
Author(s)
Editor(s)
Language
German
HSG Classification
not classified
Refereed
No
Book title
Handbuch Marketingcontrolling
Publisher
Thexis/Ueberreuter
Publisher place
St. Gallen/Wien
Start page
76
End page
88
Pages
13
Subject(s)
Eprints ID
42444