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  4. Marketing control in international HQs-subsidiary working relationships: The role of environmental uncertainty
 
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Marketing control in international HQs-subsidiary working relationships: The role of environmental uncertainty

Series
Jena research papers in business and economics
Type
book
Date Issued
2009
Author(s)
Helm, Roland
;
Schmitz, Christian  
;
Kreiter, Susanne
Language
German
HSG Classification
contribution to scientific community
Refereed
No
Publisher
Univ., Wirtschaftswiss. Fak.
Publisher place
Jena
Number
2009,12
Start page
27
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/76936
Subject(s)

business studies

Division(s)

IMC – Institute for M...

Eprints ID
209840

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