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Wahrnehmungsverzerrungen bei der Kennzahlenanalyse in Marketing und Vertrieb

Type
conference paper
Date Issued
2008-09-12
Author(s)
Fischer, Peter Mathias  
Language
German
HSG Classification
contribution to scientific community
Refereed
No
Event Title
Foschungstagung Marketing
Event Location
Universität St. Gallen, St. Gallen
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/77891
Subject(s)

business studies

Division(s)

IMC – Institute for M...

Eprints ID
72576
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