Assortment Image. The Consumer Perspective of an Assortment
Type
conference paper
Date Issued
2007-06-27
Author(s)
Language
English
Keywords
consumer behavior
assortment
assortment image
HSG Classification
contribution to scientific community
Refereed
Yes
Book title
EAERCD Proceedings
Event Title
14th International Conference on Research in the Distributive Trades (EAERCD)
Event Location
Saarbrücken
Event Date
27.-29.06.2007
Subject(s)
Division(s)
Eprints ID
35592