Top-DM-Projekt an der Universität St.Gallen
Journal
Marketing & Kommunikation
ISSN
1023-8913
Type
newspaper article
Date Issued
2007-04-01
Author(s)
Language
German
Keywords
Marketing-Innovation
HSG Classification
not classified
Refereed
No
Publisher
Galledia
Publisher place
Berneck
Number
4
Start page
21
End page
23
Pages
3
Subject(s)
Division(s)
Eprints ID
45477