Prozesse des Analytischen CRM - Fallstudien, Architekturvorschlag, Methodenelemente
Type
doctoral thesis
Date Issued
2006-02-01
Author(s)
Reichold, Annette
Research Team
IWI2, BN2
Language
German
Keywords
Customer Relationship Management (allgemein)
HSG Classification
not classified
Refereed
No
Publisher
Universität St. Gallen
Publisher place
St. Gallen
Subject(s)
Division(s)
Eprints ID
213799
File(s)![Thumbnail Image]()
Name
diss%20aCRM_arc_final.pdf
Size
3.29 MB
Format
Adobe PDF
Checksum (MD5)
d26eafffb4fbd5dd457195b04099acb2