Reporting ethnographic research: bringing segments to life through movie making and metaphor
ISBN
978-1-84720-958-0
Type
book section
Date Issued
2006
Author(s)
Editor(s)
Belk, Russell W.
Language
English
HSG Classification
contribution to scientific community
Refereed
No
Book title
Handbook of Qualitative Research Methods in Marketing
Publisher
Edward Elgar
Publisher place
Cheltenham, UK
Start page
361
End page
370
Pages
10
Subject(s)
Division(s)
Eprints ID
227766