Why Can't I Use My Iphone At Work? : Managing Consumerization Of IT At A Multi-National Organization
ISBN
978-90-393-6112-2
Type
conference paper
Date Issued
2013-06-05
Author(s)
Research Team
IWI6
Abstract
As IT innovations in the last years emerged on the consumer market, employees are more experienced in the private than in the corporate use of innovative IT devices and applications. These employees, familiar with the benefits consumer products offer, expect those to be provided by their corporate IT. This trend, referred to as "consumerization of IT", leads to more and more consumer innovations infiltrating companies. In particular, mobile consumer devices are currently spreading into companies, strongly pushed by top management, and create several challenges to CIOs around the globe: "What IT costs are associated with the use of mobile consumer devices?", "How will corporate
use of mobile consumer devices affect IT management?", and "How to introduce an IT service for corporate as well as personal mobile consumer devices?". OMEGA Group, a multi-national Company with 50,000 employees, wants to leverage the potential of mobile consumer devices for corporate purposes. Therefore these questions have to be addressed and answered by its CIO.
The teaching case is designed to introduce the characteristics of consumerization and associated challenges for IT management. The case uses selected information systems (IS) methodologies and frameworks.
use of mobile consumer devices affect IT management?", and "How to introduce an IT service for corporate as well as personal mobile consumer devices?". OMEGA Group, a multi-national Company with 50,000 employees, wants to leverage the potential of mobile consumer devices for corporate purposes. Therefore these questions have to be addressed and answered by its CIO.
The teaching case is designed to introduce the characteristics of consumerization and associated challenges for IT management. The case uses selected information systems (IS) methodologies and frameworks.
Language
English
Keywords
Consumerization
Mobile Enterprise
IT Governance
IT Service Management
HSG Classification
contribution to scientific community
Refereed
Yes
Book title
Proceedings of the 21st European Conference on Information Systems (ECIS 2013)
Publisher
Association for Information Systems
Publisher place
AIS Electronic Library (AISeL)
Start page
1
End page
14
Pages
14
Event Title
21st European Conference on Information Systems (ECIS) 2013
Event Location
Utrecht, Netherlands
Event Date
06.-08.06.2013
Official URL
Subject(s)
Division(s)
Eprints ID
224108
File(s)![Thumbnail Image]()
open.access
Name
JML_426.pdf
Size
341.76 KB
Format
Adobe PDF
Checksum (MD5)
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