Option Framing and Product Feature Recommendations: Product Configuration and Choice
Journal
Psychology & Marketing
ISSN
0742-6046
Type
journal article
Date Issued
2013
Author(s)
Language
English
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Refereed
Yes
Publisher
Wiley Blackwell
Volume
30
Number
12
Start page
1053
End page
1061
Subject(s)
Eprints ID
256797