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  4. Me, Myself and My Team : How communications teams can harness the power of online impression management
Details

Me, Myself and My Team : How communications teams can harness the power of online impression management

Journal
Communication Director
Type
newspaper article
Date Issued
2012-05-01
Author(s)
Fieseler, Christian  
;
Meckel, Miriam  
;
Ranzini, Giulia  
Abstract
The article is a short piece based on our EACD survey on the identity management practices of marketing and communication professeionals on how communications teams can harness the power of online impression management
Language
English
Keywords
Social Media
Digital Identities
Impression Management
HSG Classification
contribution to practical use / society
HSG Profile Area
SoM - Business Innovation
Refereed
No
Publisher
Helios Media
Publisher place
Brussels
Volume
2012
Number
02
Start page
34
End page
37
Pages
4
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/91695
Subject(s)

business studies

Division(s)

MCM -Institute for Me...

Eprints ID
212024
File(s)
Thumbnail Image

open.access

Name

34.pdf

Size

172.07 KB

Format

Adobe PDF

Checksum (MD5)

cd959173dd51781c1f716b91f7679bdd

Support
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