Demand-based on-shelf availability

Type
presentation
Date Issued
2011-10-13
Author(s)
Ehrenthal, Joachim C.F.
Abstract
This research seeks to improve retail on-shelf availability by understanding intraday sales patterns and integrating these into inventory policies by refitting the review period. Conceptually, it applies service-dominant logic, a new structuring theory from marketing. Empirically, it analyzes intraday retail transaction data.
Funding(s)
Language
English
Keywords
[http://www.sdlogic.net/ Service-Dominant logic]
on-shelf availability
retail modeling
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Refereed
No
Event Title
Operations, Planning, Accounting, and Control (OPAC) PhD Seminar
Event Location
Eindhoven University of Technology, Eindhoven, The Netherlands
URL
Subject(s)

business studies

Eprints ID
206907