Business coaching : The translation of the therapeutic habitus into the managerial realm
Type
conference paper
Date Issued
2011-07-07
Author(s)
Abstract
The aim of this paper is to trace the processes of translation through which coaching transports, transforms and transgresses therapeutic discourses into the managerial realm. Our empirical analysis, firstly, shows the architectures of coaching as a site of translation between two professional fields, management and therapy. Second, our analysis reveals that coaching as discursive practice is formed through the contextualized interplay between several more or less dominant discourses into relational patterns or translative moves with distinctive effects such as assimilation, unfolding or countering. In the discussion, we suggest that the described translative process is itself situated in and fueled by a larger socio-cultural transformations towards the agenda of what has been termed soft and emotional capitalism (Thrift, 1996; Illouz, 2007). This paper thus documents that coaching like no other psy-practice in management, aligns through various translative moves the intimacy of the therapeutic with the aims of improving managers (self-) management functions
Language
English
Keywords
Coaching
translation
discourse
emotional capitalism
HSG Classification
contribution to scientific community
Refereed
Yes
Book title
27th EGOS Colloquium: Reassembling Organizations
Publisher
EGOS European Group for Organizational Studies
Publisher place
Berlin
Event Title
27th European Group for Organizational Studies (EGOS) Colloquium
Event Location
Gothenburg
Event Date
06.-09.07.2011
Subject(s)
Eprints ID
136634