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  4. A methodical procedure for designing consumer oriented on-demand IT service propositions
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A methodical procedure for designing consumer oriented on-demand IT service propositions

Journal
Information Systems and e-Business Management
ISSN
1617-9846
Type
journal article
Date Issued
2011-06-01
Author(s)
Brocke, Henrik Finn  
;
Uebernickel, Falk  
;
Brenner, Walter  
DOI
10.1007/s10257-010-0147-z
Research Team
IIM, IWI4
Abstract
IT providers are increasingly facing the challenge to adapt their previously resource oriented service portfolios in order to offer their customers services which explicitly support business processes. Such customer centric service propositions, however, seem to contradict the demand for standardized and automated operational IT processes more than traditional IT service offers, as they are even more subject to customer individual reengineering efforts due to permanently changing business requirements. In order to reconcile increased efficiency in operational processes and effectiveness in consumer oriented service propositions, we propose (1) to predefine all service propositions in consideration of both consumer oriented commitments and operational processes, and (2) to allow for standardized customization by offering a selection of complementary service propositions that extend commitments regarding customer oriented functionality and performance. Such service propositions are aligned with a company's entities such as workplaces. Thereby the customer organization is enabled to trace, control and adjust commitments, value and expenses of IT services per entity in its business. We introduce a procedural model for designing and on-demand requesting this kind of service propositions, and we illustrate the model's application and impact by examples taken from two large projects with an associated IT provider.
Language
English
Keywords
CCIIM
Integriertes Informationsmanagement
IT-Servicemanagement
HSG Classification
not classified
Refereed
Yes
Publisher
Springer
Publisher place
Berlin
Volume
9
Number
2
Start page
283
End page
302
Pages
20
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/94042
Subject(s)

information managemen...

Division(s)

IWI - Institute of In...

Eprints ID
214522
File(s)
Thumbnail Image
Name

ATTZRA9U.pdf

Size

1.1 MB

Format

Adobe PDF

Checksum (MD5)

b95b893c01021fabfa6a42922661d08a

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